Simple. Repetitive. And it worked. It was the summer of 1989 when “So Alive” came strutting on to the airwaves. This radio darling was accessible and infectious, but still a near perfect embodiment of the band’s unique sound and persona - which stretched across everything from album art to videos. In “So Alive”, Love and Rockets pulled off something rarely achieved in music: they sold out without selling out.
“Wish I could stop. Switch off the clock. Make it all happen for you.”